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1. Look for an opportunity.
Maybe he's watched as you've done a face mask and offhandedly asked about its benefits. Maybe he's picked at a stubborn pimple. Find moments in your man's day-to-day life that find him juuust slightly vulnerable to your advice. That's when you go in and offer him a dab of your clay mask just on his nose, for example, or mention the spot treatment you have that makes your blemishes vanish overnight. He's probably more curious than he lets on.