I'm going to take a blind shot in the dark here and say that most of you probably don't work in advertising. Because of this, you likely don't realize that in the ad world, no one is allowed to use the phrase "Super Bowl" without first getting permission from the NFL. Yes, for real. If something is being made into an ad with the purpose of a consumer buying something from it, those two little words can't be used. Unless, that is, you're an official sponsor of the Super Bowl like big wigs Budweiser or Pepsi. Thankfully, here at Dailybreak we live in the editorial world. That means we aren't trying to get you to buy anything, so we can use those words as much as we want.
That said, advertisers often struggle to find ways to discuss the "Big Game" without getting into trouble. How many different ways are there to describe a huge championship football game without saying Super Bowl?! We have a few ideas.
If you do work in advertising...you're welcome.
- Sunday's Game
- Game Day
- The Big Kahuna
- The Patriots and Rams Playing Football
- The Big Showdown
- Going For the Goal
- Four Quarters of Crazy
- Sunday Funday
- Sideline Sashay
- Touchdown Turbulence
- Field Goal Frenzy
- Footballs and Field Goals
- Referees Making Enemies
- Day Drinking
- An Excuse to Get Drunk
- Nacho Appreciation Day
- A Time to Eat Snacks
- Championship of Commercials
- Throwing a Ball To and Fro
- Bud Light's Christmas
- Touchdown Tournament
- Men Running in Cleats
- Tall Men Falling
- Large Men Chasing Each Other
- Huge Men Chasing a Ball
- The Football Olympics
- The Final Countdown
- Big Football Time
- Tom Brady Winning Again
- Sports in Between Commercials
- Flags and Football
- Not Soccer
- Men in Tights
- A Pinnacle of Sports Entertainment
- The Reason I'm Not Friends with My Sister's Husband Anymore
- The Best Time to Grocery Shop
- The Great Guacamole Gluttony
- 4 Hours of Bullsh*t Most of the Country Doesn't Care About