This "Friends" LEGO Set May Be a Good Idea in Theory, but Who's Buying It?

Color us confused: LEGO is coming out with a "Friends" set, complete with all our favorite characters in miniature toy form. While Pottery Barn is emptying our wallets with their collection of "Friends"-themed furniture and decor, LEGO doesn't quite have me reaching for my credit card, here. I get the nostalgia factor, and it is cool to see a recreated version of Central Perk, but am I truly going to spend money on this? It's not really an adult purchase, and any kids young enough to truly play with LEGOs haven't -- shouldn't -- watch "Friends" yet (and I say "yet" because it's basically required viewing in your 20s). So, who exactly is going to buy this thing?